Ahmad Alashkar Founder and CEO of Hult Prize
“The best entrepreneurs come from those parts of the world where innovation is a means to survival,” says Ahmad Alashkar, founder and CEO of Hult Prize on how the Middle East is a region where social enterprises can stand to make a real difference.
The Hult Prize Foundation started out in 2009 with its flagship contest that brings together students from across the globe to solve the world’s most pressing issues through pitching ideas and launching companies for a grand prize of US$1 million. It has since grown into becoming. “a global millennial startup movement for social good,” with Ashkar and his team essentially developing entrepreneurial pipelines around the world “that transform business minds into change agents for sustainable impact.”
“The world is capitalistic, this will never change. Money makes the world go round. What has changed today is simple- the levers to generate money and market cap. 80% of millennials prefer brands that they can assimilate impact to. $1 out of every $5 spent today is on impact.
If you want to build a business that is relevant in the next decade, you have no other choice other than to build the kind of enterprise my team and I around the world promote. It’s why we exist. It’s why I created the Hult Prize, and continue to lead it.”
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